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WHL Consulting case study for Livingston, Zambia

Madagascar E-tourism Project

Country and region: Madagascar, Africa Region

Project date: 11/27/2006

Client: World Bank, IFC

WHL Consulting worked with the IFC-Madagascar office and the World Bank’s PIC program to develop the first online e-commerce portals for the travel industry in Madagascar.  Three destinations sites were selected: Antananarivo and Central Madagascar, Nosy Be in the Northern Region and Fort Dauphin in the South. The project hopes to spur more travel to Madagascar and diversify the product offering.

The project ultimately developed four destination portals: http://www.fortdauphinhotel-link.com/,
http://www.nosybehotel-link.com/, http://www.antananarivohotel-link.com/ and http://www.antsirabe-travel.com/


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